# Audience — Advertise in Sales Bytes

> Who reads Sales Bytes: 5,000 B2B sellers, sales leaders, and founders. 65% sales decision-makers, 42% open rate.

Source: https://advertise.joinsalesbytes.ai/audience

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5,000

subscribers, growing weekly through organic and paid acquisition

65%

sales decision-makers — manager and above, reader-reported

42%

average open rate

4%

average click-through rate — readers click what we recommend

Weekly

send cadence — your placement never fights yesterday's issue

≤3

sponsors per issue — guaranteed share of voice

Roles in the room

## Who's actually reading

The people evaluating, buying, and rolling out sales tech inside B2B teams.

### Sales leaders

VPs of Sales, sales managers, and SDR leaders deciding what their team uses next quarter.

### Sellers in the arena

AEs and SDRs who test tools first, become internal champions, and pull budget owners along.

### Founders & RevOps

Founder-sellers and revenue operators who own the stack — and the credit card behind it.

Reading mindset

## They open Sales Bytes to find their next tool

Every issue covers AI workflows, plays, and tools for B2B selling. A sponsor placement isn't an interruption — it's the genre.

### What that means for your ad

- Readers arrive in a work mindset, actively scanning for tools
- Your placement is written in the voice they already trust
- 4% average CTR — several times a typical B2B display or social CTR
- Recommendation context, not ad-slot context

### How we source our numbers

- Open and click rates come straight from our email platform
- Seniority comes from our reader survey (self-reported)
- We share real click counts after every sponsored send
- No inflated "audience reach" math — subscribers only

## Want the full breakdown?

The media kit has placements, pricing, and the audience data in one page.

[Get the media kit →](index.html#media-kit)